I haven’t eaten meat since I was 8, and their latest “go vegan” campaign made me want to buy a steak, take it to PETA’s offices and eat it. Raw. I‘m pretty sure the taste and texture would make me sick, but it would be worth it just to spite them.
I have no idea why PETA think that degrading women is the best possible way of highlighting and ending animal abuse. I can only assume they think that all publicity is good publicity. In their case, it’s really not; they get the name PETA talked about, but only attached to choice adjectives such as “deluded” “misogynistic” and “appalling”. What they DON’T do is drive down the amount of meat people eat.
Stressing the sexual benefits of a vegan diet isn’t a bad idea, as they go. But why (why why why?!) would anyone decide the best images to accompany something promising to improve your badda-badda-boom would be injured women? Why? Honestly, it makes it way too easy for meat eaters to say things like “see, this is what happens when you don’t have enough iron and protein in your diet – your brain stops working.”
F*** PETA. Now go and watch this Vegetarian Society ad that was banned in the UK to see how “making vegetarianism sexy” should be done