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An Appetite for Destruction

16/1/2012

1 Comment

 
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photo: o5com
Slimming. Apparently there’s more to it than some nutritious shakes, a proper meal in the evening and then standing around grinning in a pair of trousers a family of 4 could fit into.

No, after this process it is a case of lather, rinse, repeat. According to research by UCLA 95% of diets fail and it’s not just Kerry Katona and Claire Richards who are profiting from so-called yo-you dieting.  Campaign group Endangered Bodies is citing this research as evidence that diet companies rely on diet failure for profit. 

Today on Blue Monday (no doubt the day many New Year diets ‘fail’) Endangered Bodies are protesting against diet companies making “our bodies their business” with their campaign Ditching Dieting, timed to coincide with the diet industry giving evidence at the YMCA Body Confidence All Parliamentary Group Inquiry. The Ditching Dieting demonstration will take place today at 14.30 outside Parliament.

Launched in March 2011, Endangered Bodies is an international summit on a mission “to save future generations of girls from the misery that turns women against their own bodies.” 

Headed by Dr Susie Orbach (yes Fat is a Feminist Issue Susie Orbach), the Ditching Dieting organisers are inviting people to bring all their dieting paraphernalia, calorie counters, diet plans, magazines etc to the demonstration. There anything weight-loss related will be deemed “toxic dieting materials” and ditched in the organisation’s hazardous waste bin.

Dr Orbach said of the protest: “Endangered Bodies is protesting today to highlight the damage caused to people’s mental and physical health by the diet industry. They are making fat profits out of making us feel miserable about ourselves. We want to encourage people to listen to their appetites, enjoy their bodies and ditch dieting.”

Squeamish Kate
1 Comment
Not Squeamish Neil
16/1/2012 01:50:33 am

i think it is important to note that quick change, if backed by lots of support can be a good way forward. it is the after care that matters. some large diet companys are now turning to this idea, but at a cost to the participants. they are recogising that people go on a diet to change the way they live, and so offer things like maintance support or after care (lighterlife being the one that springs to mind, offering weekly maintance classes after you achieve you target for an extortionate £30 a week, and weightwatchers/slimming world encourage you to keep going once you have hit your target weight).

i think its also important that we recognise that quick diets can often (although not healthy) be better in the long run for those with a lot of weight to lose (BMI >35). if well supported the quick body changes you see can be a good motivator, and once the wieght is off it is eaiser (again with support) to keep it off then to begin from scratch.

while i understand that the diet industry is a horrid behemoth designed for quick corpate profits, not all of the tools within it are inherantly evil, and so this idea of dumping things like calorie counting books makes for difficult reading to someone in the grips of attempting a large amount of weightloss.

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