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Chick Beer replaces Babycham as lady beverage of choice

7/9/2011

3 Comments

 
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One step forward, two steps back. In some kind of sick response the WHSmith’s gesture towards not restricting women’s interests to pink, glitter and dieting American women are seriously being presented with Chick Beer.

I thought this was a joke. You know, like diet Amstel beer (which is REAL! I saw it and was chastised for NOT drinking it in New York). But no, ladies, fear no more the humiliation of carrying a 6 pack of lagers BY THE PLASTIC RINGS. Chick Beer six packs come in handbag style packaging. Here it is, curly font and sanitary product colours on the bottle, which you aren’t expected to open with your teeth.

It’s not all watery lager though, 5% of Chick Beer profits will go to charities that ‘empower women’. Hopefully these charities will be specified later now that the word ‘empowering’ for women has become synonymous with nudity.

Kate

3 Comments
Gareth
6/9/2011 08:43:17 pm

Oh - it is a light beer.

Because everyone knows women value calories over flavour.

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Squeamish Kate link
6/9/2011 09:31:34 pm

See, this is why it's very important I binge drink on pints of heavy. It is for the sisterhood.

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sydney rsa link
26/6/2012 11:25:15 pm

Nice interesting blog.I like the post very much.Thanks for sharing it.Regards to you.

Reply



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