This year police are trying to tackle domestic violence incidents that seem to be related to the World Cup. In Essex extra patrols will be put on during and after England's first match, Chief Constable Stephen Kavanagh said: "These trends are well established and the worrying thing is there is an increase from tournament to tournament....One of the things that we are looking at is around learned behaviour and this is causing us concern."
Where could this learned behaviour or attitude come from? Chief Constable Stephen Kavanagh speculates: "Are there now people who have seen their parent behave in this way during tournaments who now think it is acceptable for them to do the same?
"There's a mixture of factors that come together during a World Cup tournament; many people drink, there is the emotional stress of the game, and there is a whole issue around competitiveness and testosterone levels. Most people will watch the game and will never do anything violent but a small minority will become deeply aggressive and unpleasant."
Is it parental behaviour? Excess alcohol? The stress of the game? These are all valid points to make on what could tip someone over the edge. However in addition to this there are currently football related adverts that revolve around bad behaviour towards female partners.
It would be easy to simply poke fun over the divide between football fans and those, like me, who hate the game
Pringles sympathise with the man whose girlfriend wants to call to say hi and check he's well. RUDE. He's watching football with his mates, how embarrassing. Should he say he's watching a live match on TV and can't talk now? Nah, best fib because she won't understand. Drop the phone into a handy Pringles container to give the totally convincing impression you just drove through a tunnel.
No they aren't violent but these adverts, the press releases of 'news stories' about World Cup widows all rely on the idea men and women are so different that men have to spend their lives keeping their women separate from their true passion. It would be easy to simply poke fun over the divide between football fans and those, like me, who hate the game (and the players) instead of portraying women as silly and things simply to be dismissed.
They aren't promoting violence against women but they are promoting an attitude towards women that is hardly healthy and potentially validates the idea that women are to be put in their place, be it by a Pringle can or a fist.